How to get the custom events and custom conversions on Facebook Ads

Created by Johan Chemin, Modified on Wed, 19 Oct, 2022 at 10:44 AM by Johan Chemin

Custom Conversion are available as metrics on the Facebook Ads connector. For now they are suffixed with "- custom event" (we will rename this as soon as possible for "- custom conversion".


The Custom events are not available as metrics, but you can find them with the "Custom pixel as defined by the advertiser" metrics. Use this on a table and you'll find your custom events.

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